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  • SERVICES

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    Event and Production Services

    Contract Event Services: Coachella Music and Arts Festival, Kiis FM, Children's Justice Campaign, British American Business Council, Laboratory Theatre, Oscar Parties, Social Media Awards.

    - create and service an event that stays within your chosen budget

    - vendor management and technical riders - lighting and sound

    - production / stage management

    - red carpet arrivals, press and talent management

     

     

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    Philanthropic & Style Partnerships

    Working with brands to create stylish events to bring in new clients: COACH, Fendi, MaxMara, Bloomingdales, BCBG MaxAzria, Velvet, Elle Magazine, In Style, Los Angeles Magazine and more...

    - goal targeted in store shopping events

    - bring on board relevant philanthropic partnerships

    - celebrity attendance, wire and press coverage

    - brand ambassadorship

    - procure best vendors and event theme

     

     

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    Women's Celebratory Events

    Wellness and Health Events

    - strategic partnerships with health and wellness brands

    - in home or corporate events

    - events to uplift and celebrate

    - yoga, life coaching or motivational speaking component

    - gift bag coordination

     

     

     

     

     

     

     

     

     

  • TESTIMONIALS

    "A cool head is a rare and precious gift (as Rudyard Kipling wrote in his magical poem IF) and you have it in spades! Thank you, Daniella, for being part of the magic and being the best support we could have ever dreamed of."

    - - Louise Salter, Laboratory Arts and Nigel Daly, OBE. BAFTA Chair

     

    “When Daniella is producing your event, taste, style and impact are sure to follow. Step Up is lucky to benefit from her talent and passion!”

    - - Alissa Zito, VP Communications, Step Up Women's Network

  • MEET DANIELLA

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    Daniella Peters

     

    Daniella is an event consultant with a primary focus on music, style and philanthropy. She has over two decades of experience.

     

    Raised in the UK, her training was in corporate event production for an international cosmetics company in London before transitioning to the music industry in Los Angeles as part of the management team for Rat Sound Systems, the sound provider for the award winning Coachella Music and Arts Festival, Red Hot Chili Peppers and Pearl Jam.

     

    In 2010, recognizing a need, she began to utilize her strong vendor and celebrity relationships and technical knowledge to produce her own events with philanthropic components. She has proven success in both helping brands make money while raising thousands of dollars for worthwhile non-profits that are close to her heart. Her work in raising money directly for charities including the Rally for Kids with Cancer chaired by Eva Longoria and as a longtime luminary and board member for Step Up Women's Network's at risk teen girl programs has been featured in magazines including "W", "In Style" and on "E! Network".

     

    She was chosen to be a brand ambassador for BCBG MaxAzria and as a style ambassador for several fashion magazines giving her opinions on current style and beauty trends. Over the years, she has regularly hosted and produced in store events on Rodeo Drive, Beverly Hills and surrounding areas enabling the partnering store to meet and exceed sales goals and introduce new clients to the brand.

     

     

     

  • PRESS GALLERY

    Daniella's Work and Attendance Featured in: E! Entertainment, In Style, W, C Magazine, Los Angeles Magazine, Angeleno, L.A. Confidential, Soap Opera Weekly, The Hollywood Reporter

    Event created and produced to raise money and awareness for Step Up Women's Network's at Risk Teen Girl Programs.

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    W Magazine

    Daniella Peters with Trina Turk at Inspiration Awards

    W Magazine

    Daniella Peters Attends the Diane Von Furstenberg Event

    W Magazine

    In Style and Fendi Event - Co-Host

    In Style

    Bold and the Beautiful Give Back  - Daniella Peters  and Birgit C Muller Fashion Show

    The Hollywood Reporter

    Daniella Peters Co-Host Stepping Up in The City with In Style Magazine

    LA Confidential

    Daniella Peters Attends Chanel Fine Jewelry "Plumes de Chanel" Event

    LA Confidential

    Women Rock - A Concert Benefiting Step Up Hosted by Daniella Peters

    Los Angeles Magazine

    Daniella Peters and Trina Turk - Step Up Inspiration Awards

    Los Angeles Magazine

    Daniella Peters and Lesley Ann Warren attend the MaxMara Event

    C Magazine

    Daniella Peters co-hosts COACH

    COACH

    Bold and the Beautiful Give Back  - Daniella Peters  and Birgit C Muller Fashion Show

    Soap Opera Magazine

    Daniella Peters attends Kelly Rutherford's Children's Justice Campaign

    Angeleno

    Daniella Peters Attends Chanel Fine Jewelry "Plumes de Chanel" Event.

    Angeleno

    Daniella Peters Attends Chanel Fine Jewelry "Plumes de Chanel" Event.

    Angeleno

  • CONNECT

    Let's chat

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